Business Development

• Ghent, Amsterdam

Head of Marketing

ML6 is a frontier AI engineering company, constantly pushing the boundaries of what's possible with AI.
As our Head of Marketing, you will be responsible to define our brand narrative, value proposition and drive awareness, acquisition and growth between our services and platform business.

YOUR IMPACT

Strategy & Positioning (20%)

• Monitor the evolving competitive landscape and ensure a differentiated positioning in each of our industries and markets

• Support our Industry Directors in crystalizing the value proposition for our focus industries

• Testing out offers through well designed marketing campaigns before engaging in a full scale investment

• Define our overall communication and channel strategy

• Refine and monitor our OKRs, ensure clear reporting and proactively look for improvements

Hands-on Execution (60-70%)

• Work on our overall content strategy and setup SEO and GEO optimization

• Execute multi-channel digital campaigns designed specifically for lead generation

• Manage the social media calendar and run both internal and external events

• Track! Use data to reallocate budget toward what actually converts

• Define and execute a channel marketing strategy with our alliance partners such as Google, OpenAI, Microsoft, AWS, Anthropic and Cisco

Coordination & Ops (10-20%)

• Coordinate and coach the marketing team and engage with internal clients (industry directors, sales teams, HR and delivery)

• Direct agencies and freelancers

• Handle press releases and media relations

• Manage our annual marketing budget, look for ways to optimize and reallocate to most performing tactics

WHY YOU?

• 8+ years of experience in an all round marketing position where you were responsible for the overall strategy (positioning/GTM) and the hands on execution yourself

• Mandatory in house experience in a local tech/SaaS/AI start-up or a technical B2B enterprise environment

• Comfortable with the tech lingo and the ambiguity fast changing environments bring

• Master’s degree in Marketing, Business, Communication or a related field

• Advanced analytical skills, you don't just report data, you use it to re-steer strategy

• Expert at managing and working with cross-functional stakeholders and multiple workstreams via tools like Notion

• Professional fluency in English, Dutch is a big bonus

• Ability to translate complex AI concepts into attractive and crisp business value propositions

• AI native, you use and experiment with different AI (marketing) toolings

WHY ML6?

• Driving seat: Whether you want to grow further in your role or expand scope and responsibilities at one point, we shape the path together and provide support to accelerate your career in our fast evolving environment.

• Take ownership from day one: We want you to act like a shareholder—so we make you one. We provide stock options, ensuring you truly share in our collective success.

• Value driven innovation: Our work is guided by a commitment to Do Good and Excellence in Delivery. You’ll work on challenging, diverse projects where your passion for technology creates a real-world impact.

• Transparent rewarding: We offer an attractive, optimized package (typically €50k – €80k gross/year incl 13,9m + benefits and bonuses in Ghent, €65-90k in Amsterdam). Your salary depends on your expertise and impact. This expertise will be translated to a level and scope group on our salary grid and will be defined during the hiring process. Check out our Reward Philosophy to read more.

Note that relocation outside Europe or freelance employment is not possible for this role today.

Unit

Business Development

Locations

Ghent, Amsterdam

YOUR JOURNEY

1.

GET TO KNOW

Starting your ML6 journey means connecting with one of our recruiters who will guide you as they get to know you. We'll provide you with information up front and recommend to already go through it.

2.

PRESENTATION TIME

Time to show your soon-to-be colleagues, as we involve different ML6 agents in the journey, how you can contribute to our innovative projects by demonstrating your skills & creativity. It will challenge some of the key criteria for your future role.

3.

FINAL INTERVIEW

As you approach the finishline, we like to look back on your candidate journey, challenges and have a final interview with someone from our unit coaches and/or founders.

FAQ

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No. We deliberately follow a hybrid setup. We have a strong collaborative culture where we’d like to meet up at least a couple of times a week in one of our offices. Do know that ML6 provides a lot of flexibility in terms of working hours and how you schedule your agenda. Our offices are situated in Berlin, Munich, Amsterdam, Eindhoven and Ghent.

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Don’t expect a big corporate organisation with pre-defined jobroles and a defined plan for the coming years. Expect the unexpected. Growth, change and impact. Learn from engaged experts with a like minded passion for technology. Expect to work for the most innovative and biggest companies across countries.

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At ML6, we boost and increase revenue growth for other companies, by implementing AI solutions. We do this for a broad range of industries. From manufacturing, to healthcare or media and entertainment industries (and lots more!).
You can find some of our client cases and testimonials here.

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At ML6 we take our responsibility to build secure, reliable and sustainable technology seriously and integrate ethics within our way of working. We have our own Ethical Advisory board to discuss sensitive projects. Read our blogpost on how we approach this practically here.

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ML stands for Machine Learning. Next to that, we don't take ourselves always very seriously. Our people are 'ML6 agents', wink to MI6. Seen the James Bond movies? Our meeting rooms for example are named after them. After all, we can be a bit geeky at times ;-)

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