Head of Sales

Ignite is entering a defining phase of growth. Having stabilised the platform, sharpened the product vision and aligned around a product-led SaaS strategy, we are now seeking a high‑calibre sales leader to accelerate revenue, build market momentum and establish Ignite as a credible, long-term platform partner within the UK insurance broker ecosystem.

This role is not about order-taking or transactional selling. It is about winning — earning trust with senior broker leadership, navigating complex buying journeys and converting strategic interest into repeatable, scalable revenue.

Responsibilities

• Own and deliver Ignite’s new business revenue targets across UK brokers and MGAs.

• Lead complex, multi-stakeholder sales cycles from initial engagement through to contract signature.

• Position Ignite as a strategic platform partner.

• Drive consistent pipeline creation, progression and conversion aligned to the agreed GTM strategy.

• Engage with the Marketing team to ensure a credible and executable marketing plan helps to drive sales and maintain strong market messaging.

Client Engagement & Deal Leadership

• Engage credibly with Brokers and C-suite business leaders (CEO, COO, CCO CIO etc.).

• Translate broker operational challenges into value-led propositions.

• Run high-impact demos and executive-level conversations.

• Lead commercial negotiations in line with sales governance.

Go-To-Market Execution

• Execute Ignite’s GTM strategy across defined market segments.

• Work with Marketing, Product and Delivery to refine messaging.

• Provide market feedback into product prioritisation.

• Contribute to pricing and commercial frameworks.

Sales Discipline & Forecasting

• Maintain accurate pipeline forecasting.

• Operate with disciplined qualification and close criteria.

• Support development of sales processes and playbooks.

• Act as a role model for ethical, high-performance selling.

Qualifications

• Proven enterprise or mid-market software sales into UK insurance.

• Strong UK broker/MGA network.

• Experience within a UK software house or SaaS vendor.

• Track record of complex and high-value ARR driven deals.

• Comfortable in a scaling environment.

Desirable Experience

• Worked in scale up software business.

• Success within other leading UK software houses

• London Market exposure.

• PE-backed or investor-led business experience.

• Product-led SaaS sales exposure.

Professional Attributes

• Trusted by UK brokers.

• Brings opportunities, not just conversations.

• Wins through credibility and persistence.

• Builds long-term value.

• Raises the commercial bar.

Personal Attributes

• Winner’s mentality.

• Commercially minded.

• High energy and credible.

• Self-starting and accountable.

• Values reputation and relationships.

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