Medical devices sales specialist

Giraffe360

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We are seeking a Public Relations Manager (PR Manager) to nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs.

Responsibilities

• Develop a marketing communications plan including strategy, goals, budget and tactics

• Develop media relations strategy, seeking high-level placements in print, broadcast and online media

• Coordinate all public relations activities

• Direct social media team to engage audiences across traditional and new media

• Leverage existing media relationships and cultivate new contacts within business and industry media

• Manage media inquiries and interview requests

• Create content for press releases, byline articles and keynote presentations

• Monitor, analyze and communicate PR results on a quarterly basis

• Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

• Build relationships with thought leaders to grow industry awareness

• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Requirements

• Proven working experience in public relations required

• Proven track record designing and executing successful public relations campaigns at both a local and national level

• Strong relationships with both local and national business and industry media outlets

• Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews

• Exceptional writing and editing skills

• Solid experience with social media including blogs, Facebook, Twitter, etc.

• Event planning experience

• BA/MA degree in Marketing, Advertising, Communications or a related discipline

Skills

Public RelationsMedia RelationsCommunication StrategyContent CreationSocial Media ManagementWriting and EditingEvent PlanningRelationship BuildingAnalytical SkillsIndustry Knowledge