Senior Associate, Parent Experiences, Youth, Starter & Family Banking

Join the Youth, Starter and Family Banking segment team to help build experiences that empower parents to confidently manage their children’s financial lives. The team is focused on creating trusted, intuitive Parent experiences that helps parents teach their kids financial basics, understand what their kids are doing, know what actions to take next, and easily manage their children’s accounts as family needs evolve.

As a Product Manager II Senior Associate, Parent Experiences within Youth, Starter & Family Banking, you will lead the definition and delivery of a Parent Control Center —identifying customer and business problems, setting clear direction, and driving execution through close partnership with product, design, platforms and infrastructure, and digital channels teams. This role requires strong product judgment, deep collaboration with design, and comfort creating clarity and momentum in highly ambiguous problem spaces.

Job responsibilities

• Drive the end‑to‑end product thinking for a new Parent Control Center experience, from problem definition through launch and ongoing iteration.

• Deeply understand parent needs, behaviors, and pain points, synthesizing qualitative and quantitative insights into clear product direction.

• Define experience goals, principles, and requirements that guide teams through ambiguity and inform prioritization decisions.

• Partner closely with product and design teams to shape intuitive, high‑quality experiences that reduce parent effort and build confidence and trust.

• Drive execution in a 0‑to‑1 environment by influencing platforms and infrastructure, and digital channels partners without direct authority.

• Make informed tradeoffs across scope, experience quality, speed, and feasibility using strong product judgment and incomplete information.

• Define and track success metrics, including parent engagement and parent Net Promoter Score, using insights to continuously improve outcomes.

• Communicate clearly with stakeholders, bringing structure, rationale, and recommendations to complex and evolving discussions.

• Achieve success measures for adoption and sustained use of the Parent Control Center experience and the Parent Net Promoter Score

Required qualifications, capabilities, and skills

• 3+ years of experience in product management, customer experience, strategy, or a closely related role.

• Demonstrated experience owning customer and business problems end‑to‑end, from discovery through delivery.

• Strong experience partnering with product and design teams to build thoughtful, user‑centered digital experiences.

• Proven comfort operating in ambiguity and early‑stage problem spaces, with the ability to create focus and momentum.

• Ability to balance strategic thinking with hands‑on execution.

• Experience influencing cross‑functional partners and driving outcomes without formal authority.

• Strong analytical and communication skills, with the ability to clearly articulate insights, tradeoffs, and recommendations.

Preferred qualifications, capabilities, and skills

• Experience launching or scaling 0‑to‑1 products or capabilities.

• Background in family‑focused, trust‑based, or regulated consumer experiences.

• Familiarity with experimentation, iterative development, and outcome‑based measurement.

• Demonstrated ability to simplify complex systems into clear, intuitive experiences.